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MBA in a Box

Von 365 Careers

If you want to be a business owner or a corporate executive whose job involves business decisions, then you will certainly need to master three fundamental disciplines:

  • Business Strategy
  • Management and Leadership
  • Marketing Strategy

There is no way around that. It is possible to be an entrepreneur and a CEO with an engineering background and without an MBA or a business degree; what is not possible is being either of those things without having a clue about these topics.

This is precisely why this is an excellent course! Each of these concepts is explained in a clear and effective way and we touch on all topics with the necessary level of detail.

The course contains plenty of real-life examples, which makes it even more fun and easy to understand. In addition, we have prepared a ton of supplemental resources for you: exercises, course notes, PDF files, and so on.

Inhalte

play symbol MBA Strategy: Introduction
03:37
play symbol MBA Strategy: Course Overview
04:51
play symbol The Role of Strategy
05:17
play symbol Corporate versus Business Strategy
04:11
lecture locked Importance of Mission, Vision, Goals, and Value Statements
06:13
lecture locked Four Stages of the Industry Lifecycle Model
03:16
lecture locked Strategic Importance of the Industry Lifecycle Model
01:44
lecture locked Industry Lifecycle Stages: The Introduction Stage
04:44
lecture locked Industry Lifecycle Stages: The Growth Stage
03:20
lecture locked Industry Lifecycle Stages: The Maturity Stage
02:51
lecture locked Industry Lifecycle Stages: The Decline Stage
03:01
lecture locked Michael Porter's Five Forces
01:53
lecture locked Porter's Five Forces: New Entrants
04:32
lecture locked Porter's Five Forces: Substitute Goods
02:59
lecture locked Porter's Five Forces: Direct Competitors
01:44
lecture locked Porter's Five Forces: Bargaining Power of Suppliers
02:43
lecture locked Porter's Five Forces: Bargaining Power of Buyers
03:35
lecture locked Porter's Five Forces in Practice
07:45
lecture locked Zero-sum Games
01:32
lecture locked Game Theory: Introduction
01:36
lecture locked Non-zero-sum Games: Prisoner's Dilemma
02:45
lecture locked Game Theory Case Study: Tobacco Industry
02:19
lecture locked Internal Decision Making: Introduction
00:45
lecture locked A Company's Lifecycle Model
05:55
lecture locked Competitive Advantage
02:57
lecture locked Building Sustainable Competitive Advantage
02:58
lecture locked A Company's Core Competences
02:56
lecture locked Using Resources and Capabilities to Build Competitive Advantage
02:22
lecture locked Competitive Strategy
01:44
lecture locked Cost Leadership Strategy
06:35
lecture locked Differentiation Strategy
02:56
lecture locked Niche Strategies
03:28
lecture locked Hybrid Strategies
02:43
lecture locked Growth Strategies
01:58
lecture locked Organic Business Growth
04:56
lecture locked Mergers and Acquisitions: Inorganic Business Growth
01:56
lecture locked Mergers and Acquisitions: Horizontal Integration
02:34
lecture locked Mergers and Acquisitions: Vertical Integration
04:22
lecture locked SWOT: Internal and External Analysis Tool
03:07
lecture locked SWOT in Practice: Starbucks
03:35
play symbol MBA Management: Introduction
01:00
play symbol Functions of Managers in an Organization
03:19
play symbol Qualities for a Good Manager
04:15
lecture locked Different Types of Managerial Roles
03:28
lecture locked The Main Functions of Managers
04:05
lecture locked The Planning Function
01:05
lecture locked The Objective Pyramid
02:11
lecture locked The Smart Framework
02:46
lecture locked Studying the Environment
05:04
lecture locked Break-even Calculation
03:20
lecture locked Budgeting
04:41
lecture locked Project Management
03:40
lecture locked HR: Introduction
00:51
lecture locked HR: Goals
03:10
lecture locked HR: Hiring
02:22
lecture locked The Recruitment Process
03:23
lecture locked Meeting the Candidate
02:04
lecture locked The Selection Process
03:58
lecture locked Onboarding
01:23
lecture locked Learning and Development with Logo
02:35
lecture locked Providing Feedback to Employees
04:29
lecture locked The Performance Appraisal
01:22
lecture locked Compensation Benefits
03:00
lecture locked Motivating Employees
02:34
lecture locked Employee Motivation Tactics
02:56
lecture locked Stress Relief
03:31
lecture locked Terminating Employees
03:41
play symbol MBA Marketing: Introduction
03:07
play symbol Role of Marketing
01:57
play symbol Jobs in Marketing
03:11
lecture locked Key Processes in Marketing
04:06
lecture locked Marketing Plan
02:12
lecture locked The Psychology of a Customer
03:37
lecture locked Marketing Research
02:41
lecture locked Marketing Research: Phases
05:11
lecture locked Marketing Research: Collecting Primary Data
04:40
lecture locked Market Segmentation
03:53
lecture locked Choosing a Market Segment
06:26
lecture locked The 4 Ps of Marketing
02:22
lecture locked The Product Concept
02:18
lecture locked Product Classification
01:41
lecture locked The Typical Product Lifecycle
04:53
lecture locked Product Branding
03:45
lecture locked Product Packaging
01:57
lecture locked Product Pricing
02:15
lecture locked The Demand Curve
02:23
lecture locked Calculating Break-even
03:35
lecture locked Marketing Distribution
02:44
lecture locked Types of Distribution Channels
04:19
lecture locked E-commerce
02:19
lecture locked Marketing Promotion
02:26
lecture locked Creating a Marketing Campaign
03:45
lecture locked Social Media
00:54
lecture locked The 4 Ps of Marketing Dynamic
03:18
lecture locked Budgeting in Marketing
01:24
lecture locked KPIs
02:02
lecture locked Short-terms vs. Long-term Goals in Marketing
03:22
lecture locked Customer-Lifetime-Value
03:17
lecture locked Coca-Cola and Christmas
08:31
play symbol MBA Accounting: Introduction
01:14
play symbol Accounting: Definition
05:27
play symbol Financial Accounting: Bookkeeping
02:34
play symbol Financial Accounting: Financial Reports
02:44
play symbol Three Financial Statements: P&L, Balance Sheet and Cash Flow
02:08
lecture locked Income Statement Items
05:55
lecture locked Types of Revenue: Practical Exercise
01:47
lecture locked Depreciation and Amortization
04:48
lecture locked Balance Sheet Items
04:36
lecture locked Types of Asset: Practical Exercise
03:47
lecture locked Types of Liabilities: Practical Exercise
02:30
lecture locked Revenue Recognition Principle
02:28
lecture locked Expense Recognition Principle
02:09
lecture locked Historical Cost vs. Fair Value Accounting
02:26
lecture locked Accounting Equation and Balance
02:00
lecture locked General and Subsidiary Ledgers
01:42
lecture locked Debits and Credits
04:22
lecture locked Income Statement T-accounts
02:56
lecture locked Cornerstone Principle of Accounting: Double-entry Bookkeeping
05:17
lecture locked Bookkeeping Entries and Building P&L and Balance Sheets: Practical Exercise (1)
10:20
lecture locked Bookkeeping Entries and Building P&L and Balance Sheets: Practical Exercise (2)
07:39
lecture locked Bookkeeping Entries and Building P&L and Balance Sheets: Practical Exercise (3)
07:30
lecture locked Bookkeeping Entries and Building P&L and Balance Sheets: Practical Exercise (4)
08:14
lecture locked Course Challenge
00:57
lecture locked Timing of Revenues
01:12
lecture locked Difference between Cash Flow and Profit
06:16
lecture locked Improving Cash Flow: Timing of Payments
03:51
lecture locked Financial Statements: Introduction
02:33
lecture locked P&G's 2015 Financial Report
06:53
lecture locked Financial Statements: Verification
02:27
lecture locked Financial Statements Analysis: Four Key Dimensions
01:57
lecture locked Calculating Subtotals, Totals and Year-on-year Growth
01:40
lecture locked Financial Statement Analysis: Performing a Meaningful Analysis
03:02
lecture locked P&L and Balance Sheet Formats and Horizontal/ Vertical Analysis
03:37
lecture locked Working Capital Trends: Introduction
01:23
lecture locked Financial Ratios
07:36
lecture locked Analyzing P&G's Business through Financial Ratios: Practical exercise (1)
06:55
lecture locked Analyzing P&G's Business through Financial Ratios: Practical Exercise (2)
04:43
lecture locked Questions that Can Be Answered with Financial Statement Analysis
01:02
lecture locked Historical Financials: Tesla
02:11
lecture locked Calculating and Analyzing Growth and Profitability Ratios
10:03
lecture locked Calculating and Analyzing Liquidity Ratios
07:06
lecture locked Calculating and Analyzing Solvency Ratios
01:47
lecture locked Calculating Cash Flows
02:44
lecture locked Cash Flow Statements
02:15
lecture locked Cash Flow Computations: The Direct Method
02:02
lecture locked Cash Flow Computations: The Indirect Method
03:40
lecture locked Cash Flow in Practice
06:18
play symbol MBA Negotiations: Introduction
01:37
play symbol Definition and Importance of Negotiation
03:19
lecture locked Ineffective Negotiators
03:53
lecture locked Critical Negotiation Components: Best Alternative to a negotiated Agreement (BATNA)
04:11
lecture locked Best Alternative to a negotiated Agreement (BATNA): Recap
02:50
lecture locked Preparation: Self-assessment
04:22
lecture locked Preparation: Evaluating the Other Party
03:23
lecture locked Preparation: Assessing the Situation
04:48
lecture locked Distributive Negotiations
03:23
lecture locked Strategies for a Beneficial Agreement
06:38
lecture locked Interest-based Bargaining
03:37
lecture locked Strategies for Interest-based Negotiations
05:14
lecture locked Interest-based Negotiations: Claiming
01:39
lecture locked Negotiation Styles
03:57
lecture locked Negotiation Tactics
04:37
lecture locked Conflict Resolution
03:30
lecture locked Establishing Trust
06:23
lecture locked Steps to Reestablish Broken Trust
03:09
lecture locked Mediums of Negotiation
04:12
lecture locked Negotiation: Case Study
13:57
play symbol MBA Persuasion: Introduction
00:49
lecture locked Principle of Reciprocation
05:05
lecture locked Commitment and Consistency
04:09
lecture locked Concepts of Social Proof or Consensus
04:25
lecture locked Liking and Preferences
05:12
lecture locked Principle of Scarcity
04:10
lecture locked Authority as a Tool
04:49

Details

  • Enthaltene Vorträge: 174
  • Laufzeit: 10:25 h
  • Enthaltene Lernmaterialien: 28

Dozenten des Kurses MBA in a Box

 365 Careers

365 Careers

365 Careers specializes in on-line courses in Finance, Management, Data Science and other fields. The company's courses produced have been taken by more than 400,000 students across 210 countries.

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