Prepare your Presentation by Tony Hunt

The lecture Prepare your Presentation by Tony Hunt is from the course Presentation Skills Training (EN). It contains the following chapters:

How would you research your audience?

I would research their needs, expectations, gender, age range, occupations, education, the size of the audience and its physical location.
I would research their characteristics, looks, style, income and the size of the audience.
I would not bother – it will be all right on the day.
I will ask how many people will be there.
I would research their needs, expectations, gender, characteristics, looks, style and income.

What do we mean by 'Reading the room'?

You, the presenter, must look at the room’s layout, seating arrangement, sources of light, location of screen, and decide the focal point for your main position. This might involve you having to change the layout of the room.
Think about altering the layout to suit your needs.
Locate the screen to your side so that you remain the focal point and you do not appear between the audience and the screen.
Accept what you are given without demur.

Are the words the most important element of your presentation?

No – the words you use account for only 7% of the message. Your tone of voice accounts for 38% and your body language for 55%.
As long as the script is good, I will be fine. Congruency between the words, the tone of voice and your body language needs to be rehearsed and worked on.
No – the words you use account for only 2% of the message. Your tone of voice accounts for 70% and your body language for 28%.
Yes, they are. The words you use account for 80% of the message. Your tone of voice accounts for only 8% and your body language for 12%.