Strategy of the Sales Process
About the Lecture
The lecture Strategy of the Sales Process by Tony Hunt is from the course Sales Training – Everyone sells (EN). It contains the following chapters:
- What is the Content?
- Your role
- Selling is...
- 'BATNA' & Bottom Line
Included Quiz Questions
What is important about selling?
- Creating the climate
- What people really want
- Identifying the customer`s needs
- Low performance meetings
What are misconceptions about the sale?
- Shy people can`t sell.
- It`s all about the price.
- You need verbal skills.
- Sales people can be made.
How many persons leave because you handle them wrong?
- 70%
- 60%
- 50%
- 80%
What is the criteria of unprofessional sales people?
- They use customers to get what they want.
- They help customers to get what they want.
- They don`t help customers at all.
- They shout at customers to take what they want.
What is the BATNA?
- Best Alternative to Negotiated Agreement
- Best Alternative to New Agreement
- Best Argument to Natural Assesment
- Best Alternative towards Nothing At All
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Author of lecture Strategy of the Sales Process
Tony Hunt
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