Unfair Competition (2023)
About the Lecture
The lecture Unfair Competition (2023) by Lecturio Online Courses is from the course Competition Law (2023).
Included Quiz Questions
Which business activities are you prohibited from doing according to the blacklist? (Multiple answers are possible.)
- The sending of promotional material with a payment request.
- The inducement of an impulse response.
- The use of quality seals.
Which requirements must be met for comparative advertising to be used? (Multiple answers are possible.)
- When goods or services are compared for the same purpose or intended use.
- If only objective reference is made to the essential characteristics.
- If there is no risk of confusion.
- When goods or services are imitated.
You have developed a new product. Although it is still in its infancy and has some shortcomings, you want to promote it appropriately. Which marketing measures are usually allowed? (Multiple answers are possible).
- A photo showing your product in action.
- A functional comparison with the competitor's product.
- A seal of quality awarded to you by Stiftung Wahrentest.
- A product description that focuses exclusively on the advantages of your product.
- A promo call to your existing customers.
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Author of lecture Unfair Competition (2023)
Lecturio Online Courses
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