Seo Promotion by Ben Hunt

The lecture Seo Promotion by Ben Hunt is from the course SEO from Scratch (EN). It contains the following chapters:

What are the elements that can get the snowball rolling?

What is vital in social promotion?

The key to social media is influence. It is not a question of quantity.
Concentrate on building relationships and reputation with key people who have great influence.
Make it easy for people to promote your content.
Use the shortcuts to integrity to push your content.
Active promotion is great.

When you are trying to do link building, ....

stay away from building crappy links because this means rolling the snowball uphill.
go for links that will bring visitors.
look for the most appropriate, relevant, visible, likely-to-be-clicked links.
keep in mind that you should be as many links as possible.

Which statement about link building ROIs is not correct?

Your e-mail list is your number asset. How can you generate a good e-mail list?

You need to have an offer that requires opt-in and you should approach a list owner with an affiliate deal. In order to receive positive feedback, you should split the revenue in half.
You need to have an offer and you should approach a list owner with an affiliate deal. In order to receive positive feedback, you should give them the whole revenue.
You need to have an offer that requires opt-in and you should approach a list owner with an affiliate deal.
You need to buy e-mail lists from different companies. However, you should be careful not making illegal deals.

When tracking your rankings, what does not really matter?