EdgeRank Guide
About the Lecture
The lecture EdgeRank Guide by Ben Hunt is from the course Facebook Marketing Made Easy (EN). It contains the following chapters:
- Introduction to the EdgeRankGuide
- What is EdgeRank?
- Key Notes on EdgeRank
- Tiered Release
- Tips
- EdgeRank Checker
Included Quiz Questions
What is the EdgeRank?
- It represents your page’s current popularity.
- It has a direct impact on your content’s reach.
- It is based on what percentage of people who see your content engage with it.
- It is the algorithm for Facebook, Twitter and Google+.
What are the key notes mentioned about the EdgeRank?
- It can drop off very rapidly. You can recover it, but you may be forced to pay. Keep in mind that quality (engage-value) beats quantity every time. Therefore, do not post crap content. Also, not posting for long periods will erode EdgeRank as well and never ask for or buy fake Likes.
- It can drop off and rise very rapidly. Paying to boost content always helps. Keep in mind that quality (engage-value) beats quantity every time. Not posting for long periods will erode the EdgeRank and never ask for or buy fake Likes.
- It can drop off very rapidly. You can recover it, but you may be forced to pay. Keep in mind that quantity beats quality every time. Therefore, post as much content as possible and consider buying fake Likes.
- It can drop off very rapidly. You can recover it, but you may be forced to pay. Keep in mind that quality (engage-value) beats quantity every time. Therefore, do not post crap content. Also, not posting for long periods will not erode EdgeRank.
Which statement concerning the tiered release method is correct?
- The tiered release method implies that content is initially shown to a subset of follower. If they engage with it, it is shown to more people.
- The tiered release method implies that content is initially shown to all of your followers. If they engage with it, it is shown to more people.
- It does not have any impact on the reach of your posts.
- The tiered release method implies that content is initially shown to a subset of follower. Even if nobody engages with it, it is shown to more people.
Which phrases should you use in the text of your post?
- “Pass this on.”
- “Who do you know who…?”
- “What do you think?”
- “Tag a friend.”
- “Like this if you agree.”
What should you do to keep up your EdgeRank?
- You should create good content that encourages people to engage with it.
- You should frequently post good content.
- You should frequently post content.
- You should focus on the Likes.
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Author of lecture EdgeRank Guide
Ben Hunt
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